One of the best programs we ever started at The Dwyer Group was VetFran (http://www.leadingtheserviceindustry.com/VetFran.asp), offering our best financial discount to military veterans who wanted to own a franchise. Today, that program has blossomed into a national effort with hundreds of franchise companies giving their best discounts to thousands of military veterans-turned-franchise owners as the result. Good ideas are meant to be shared. And in Texas, where we are headquartered, that’s just part of being friendly.
This month, our efforts have been honored by G.I. Jobs Magazine, which named all seven franchise brands for The Dwyer Group to its Top 100 “Military Friendly Franchises” list. Read the press release, here: http://www.dwyergroup.com/press/2012/05/15/the-dwyer-groups-seven-brands-named-2012-military-friendly-franchises-by-g-i-jobs-magazine/
I am so proud of the VetFran program and not only what it has done to attract some of the best men and women to our franchise family, but also what it continues to mean for the their futures as business owners. Having served our country to protect the very freedom under which we operate, it’s a gift to be able to extend those same business opportunities to veterans when their service is done. Welcome, friends!
This week I had the great pleasure of being a keynote speaker at the GKIC 2012 SuperConference in Dallas. The ballroom was packed with about 1,000 people (entrepreneurs, small-business owners, network marketers and more) looking to take their businesses to the next level. And I was more than happy to share how the Code of Values has helped us do that very thing at The Dwyer Group. Hmm. You might ask why I would give away such a good thing. After all, if the Code of Values makes The Dwyer Group brands stand out, wouldn’t I want to guard it as a best-kept secret? Isn’t that why we’re so special? Perhaps that is the attitude that keeps Corporate America from missing real opportunity time and time again. You see, I feel it is in giving that we receive. And talking about The Dwyer Group Code of Values – yes, even giving a copy of those values to others to share it within their businesses – makes us all better as a result. As long as people credit The Dwyer Group as the source, why not? It’s one thing to Live RICH at The Dwyer Group. It’s another to “Think Big” like the title of my speech today and “Live RICH” with others too.